Get out your dancing shoes, it’s time to blog
Pop quiz: Over the next three years, what is the number one skill that will be needed by marketing professionals? Answer: An ability to entertain. I realize that is not normally […]
Pop quiz: Over the next three years, what is the number one skill that will be needed by marketing professionals? Answer: An ability to entertain. I realize that is not normally […]
Ten blog posts that mattered in 2009
I read a blog post yesterday that staggered me. It was about a woman who could only find success as a blogger and freelance writer after she posed as a man […]
The U.S. Federal Trade Commission enacted new rules, effective yesterday, calling for bloggers to disclose any connection they have to an advertiser, including both sponsored posts and free products received for reviews […]
A few months back I did a fun interview with Susan Wassel, the social media voice for Sharpie pens. Susan made me a believer. If you can bring pens to […]
You know what is so cool? Having a job where you have a bona fide excuse to communicate through cartoon characters. I simply must work in Bugs Bunny soon. Love […]
In the first article in this four-part series, I defined the three elements that contribute to business benefits through social media: Connections + Meaningful Content + Authentic Helpfulness = Business […]
This is the third in a series exploring the keys to achieving business benefits in social media: Connections + Meaningful Content + Authentic Helpfulness = Business Benefits. Let’s continue […]
This is the second in a series exploring the keys to achieving business benefits in social media: Connections + Meaningful Content + Authentic Helpfulness = Business Benefits. Now, we’re going […]
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