Archive for the ‘Case studies’ Category

The most powerful branding strategy might be found in your own experiences and stories.

How do you stay relevant? Here is a list of essential resources from Mark Schaefer.

This industry is being disrupted through stories. Is it sustainable, and what does this strategy mean to you?

Video everywhere is a new social strategy from Gatorade discussed on the Marketing Companion podcast.

Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!

To compete in a world where the customer is the marketer, focus on being the most human company in your niche. This case study shows you how.

The future of marketing is here. A rebellion is brewing. Will you lead it or be a bystander? It’s time to awaken.

Many companies want to humanize their customer approach but first sort out personalized versus personal.

Sally Miller shares how Mark Schaefer’s book “Marketing Rebellion” inspired her to a new approach in her online marketing.

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.

Mark is one of the most sought after marketing keynote speakers. He specializes in marketing strategy and social media.

Mark's blog {grow} is consistently ranked among the top marketing blogs in the industry. Click to subscribe securely in just moments.