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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

On the 10 year anniversary of my most famous blog post, we look at the impact of Content Shock and lessons from one of the most widely shared business blog posts in history.

I love exploring and learning about communities but was shocked when I received death threats in a beloved brand’s Discord Community!

Is messy marketing a new trend? Maybe companies should annoy you to get your attention!

A celebration of 100 years of Disney and the greatest brand in the world. Can any company create Disney marketing magic? Can you?

Soon, we will all face a decision to cross the Milli Vanilli Line and give up a measure of authenticity to Artificial Intelligence

AI is disrupting many white collar careers but possibly none so much as marketing. This begs the question — is it still a viable career? Should you pursue a career in marketing?

Community-based marketing is evolving and weaving its way into new parts of businesses and company culture. Here are six new case studies to inspire you!

The mind-bending world of luxury brand marketing is exposed and dissected in this fascinating conversation between Mark Schaefer and Amanda Russell.

A 2009 blog post with marketing predictions about the future turned out to be an interesting little gem.

A first look at ChatGPT versus Bard in a test of 10 basic marketing tasks.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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