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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Starting something new is risky but the odds of success can be improved by looking at strategy in a new light.

It’s easy to overthink marketing with all the overwhelming options out there. Here’s a case study to help you simplify!

A rant … Marketing needs to be more than tricking a person to click on a link.

We sense that human-centered marketing is the right direction, but how does it show up in the world?

Content creation success requires a long-term mindset.

Vulnerability leads to brand strength but getting there is a continuous journey.

The most human commercial ever? Lessons for the new marketing era.


Before you quit your job, use these four tips to give yourself the best chance to succeed.

There’s pressure for brands to embrace cause marketing. This can be hazardous unless you follow these 10 steps!
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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