Five best practices for those difficult brand apologies
Brand apologies can make us cringe. Is there a way to apologize to customers that feels authentic and, well, human? Yes. Here’s how.
Archive for the ‘customer experience’ Category
Your competitors can copy everything except this.
Are you different from your competitors? You have two options, and maybe only one.
The rush to digital services is crushing online customer experience. We need to act NOW.
Online customer experience is the new word of mouth marketing. Is this part of your strategy?
Creating Personal Customer Experiences With Context Marketing
Context marketing may point us to the future of customer experiences. Learn more on this new podcast episode with guest Mathew Sweezey.
Remarkable Marketing During a Challenging Climate
Remarkable marketing in the current business climate is a challenge. A new podcast episode walks you through some ideas.
The stress of authenticity and other reasons social media is exhausting
When aiming to humanize your brand and be authentic, social media is exhausting? I share my dirty little survival secrets.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
Let's plot a strategy together
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