Marketing is a wonderful career that changes the world in positive ways. But indirectly, it is contributing to some of the world’s biggest problems. It’s time to start a conversation about ethically-sourced marketing.
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Robots, TikTok, and AI disruption dominated SXSW 2024, and annual conference of thought leadership. Here are some takeaways for marketers!
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Threads is supposed to be the Twitter killer but Mark Schaefer argues that it’s on a perilous path that won’t work without a boost from the kids!
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Should you fork over the bucks to become validated on social media? Dennis Yu helps us determine the ROI of a blue check mark
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A 2009 blog post with marketing predictions about the future turned out to be an interesting little gem.
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Companies are outsourcing their creative at a furious pace. Is this the Age of Freelance? Plus other short observations on the marketing world.
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Discerning relevant marketing trends is important. Mark Schaefer and Dennis Yu take on the challenge!
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The road to measurement and influencers has been rocky. It’s time to do better.
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It’s a struggle to determine the best social media channel. But maybe that’s not the issue.
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