Is this the most powerful #innovation in the history of social media?
The simple hashtag has transformed the digital world in unexpected ways.Is this the most powerful innovation in the history of social media?
Archive for the ‘innovation’ Category
Connecting to a new podcast on digital transformation
The new Luminaries podcast is devoted to discovering the secrets of digital transformation through interviews with industry technology leaders.
Five things Facebook is doing right
The critics poke fun at Facebook but when you consider the complexity and financial success, Facebook is doing a lot right. A look at Facebook success
Research shows we may be at the end of the startup era
Entrepreneurs revel in the idea of disruption. But the big fish are eating the little fish at a record pace. Is the startup era coming to a close?
Drones, Bots and AI oh my. SXSW highlights
Mark Schaefer provides some personal highlights from SXSW 2017, including observations on chatbots, new media and angry artificial intelligence.
What does digital transformation mean to marketing?
By Mark Schaefer Is your head spinning over the prospect of digital transformation and marketing? Certainly the change ahead might seem dizzying. Social media and social selling, Big Data and […]
The alternative to content marketing command and control? Advice from OK Go
Refreshing advice from a rock band on how content marketing really works in the world today. Lessons from OK Go challenge the content status quo!
37 Big Data Case Studies with Big Results
Rob Petersen shares 37 big data case studies where big data yielded big results for major companies across the globe, showing how big data can work.
15 Thought-provoking quotes about innovation and success
These quotes about innovation and success from Malcolm Gladwell, Kevin Kelly and Tien Tzuo will inspire you and make you think.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.