Sponsored content and the economics of trust
Sponsored content is the hottest monetization strategy on the web. But what are the strategic implications of renting out your trust?
Archive for the ‘innovation’ Category
Four profound marketing megatrends for 2016 and beyond
Not your typical “forecast post!” These four megatrends will have a profound impact on marketers around the world
Looking for inspiration on innovation and entrepreneurship? Here’s the source!
When I need a spark for business inspiration, I keep returning to “Innovation and Entrepreneurship” by the business master Peter Drucker.
How to use Product Hunt to boost your business
Hot new app Product Hunt is super-charging new products and businesses. Is it right for you?
An inside look at innovation hot spots and how to get your idea noticed
The tech start-up world is Jim Lussier’s playground … and it is one cool place. When Michael Dell led a successful effort to take Dell private in the fall of […]
The next generation of bloggers is here. And they are computers
Computers are writing rap songs, poetry and news stories. What is the impact of writing bots on business and marketing?
Is Growth Hacking a thing? The experts sound-off
Is growth hacking a new movement or marketing in disguise? The experts weigh in
What you need to know about emerging content forms
Frenzied competition in the content marketing space is forging new content forms that open up a world of new possibilities.
Five ideas to discover your marketing niche
There are many unexplored business opportunities on the web. Here are five ideas to find your marketing niche.
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