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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Twitter marketing? Not many are doing it, but why? Is Twitter a worthless waste of time, or an overlooked opportunity to reach new audiences?

Will you be left behind if you don’t produce video content? Here is evidence to explain why the content marketing world will balance out.

Why likeability leads to sales and other insider tips from Mars Dorian on how to sell your products in an overcrowded market

Marketers are supposed to build a brand. But what does the field of marketing look like in an era of consumer brand resistance?

Marketing personal services takes a human touch. People are buying you, not your content so there is an imperative to bring a human dimension to marketing.

Social media engagement is among the most popular marketing metrics. This post shows you why it may not be an indicator of business success.

When you run your own business, customer success can be a daunting task. Here are three surprising tips to help you help your customers succeed.

Search algorithms are holding content “loops” in place, making the popular even more popular, and depressing content discovery. What is the strategy now?

In this Instagram case study, Danielle Conte shares Baseball Lifestyle 101’s success on Instagram and how owner Josh Shapiro has become known on the web

The world keeps moving and we need to constantly re-set our marketing strategies.. This is the heart of differing views with Joe Pulizzi of CMI.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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