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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Competitive advantage” has been an important business mantra for decades but does it even exist any more?
These are not easy questions, but if you can answer them, you’re on your way to a solid social media strategy

A new book by Jay Baer creates an unsettling and bold new content marketing framework

Is time running out for you to build a social media strategy?

Maybe the beauty of the digital age is that it brings us back to basics

After an amazing week of announcements, changes Google+ may still be left to struggle behind Facebook

Business success means mastering the six layers of customer engagement. Are you ready?

If content is the new advertising, we may be in for trouble. Here are four ways out of the content marketing black hole.What comes after content marketing? Here are four ideas.

An exciting and eye-popping review of the most exciting digital marketing campaigns of the year!
In this remarkable and entertaining video, Coca-Cola reveals its strategic plans to light up the world of content marketing and storytelling to enable profitability, connection, and positive world change.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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