Content Marketing is no longer about the content
Content marketing is no longer about the content. The creator may matter more.
Archive for the ‘personal branding’ Category
How to create your TED talk
Mark Schaefer explains how to create your TED talk.
Could this be the golden age of freelance (and other timely observations)
Companies are outsourcing their creative at a furious pace. Is this the Age of Freelance? Plus other short observations on the marketing world.
The overlooked relationship between status and marketing
Status and marketing go together but in some misunderstood. ways, according to Keith Jennings and Mark Schaefer in this new podcast episode.
10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book
Everybody Writes by Ann Handley inspires us to be better through actionable and unique content ideas.
The creator economy is in hyperdrive. Is it time to climb aboard?
Will Web3 build a creator economy or crush it? The answer is yes.
Seven small observations on marketing right now
Observations on marketing ranging from GenZ to Trevor Noah!
The six possible ways to deliver your keynote speech
Did you know there are many ways to deliver a keynote speech? Let’s look at the most successful ideas!
The art of self promotion
The art of self promotion is subtle, important and destructive if turned too high. A discussion about balance.
The Marketing Companion Podcast
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