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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Social media has made the world more polarized. Consumers want to know what you stand for. Does every company need to take a political stand?

How are social networks going to evolve and what will the social network in a decade look like? With growing concerns over data privacy and transparency, and an emerging generations that are far smarter and more savvy when it comes to technology, paid social network subscriptions may be an answer.

The world is changing rapidly. Here is your guide to profound digital marketing trends to follow and help you remain relevant in the next few years.

These social media lessons were learned the hard way! Don’t lost business over political leanings unless that is part of your core brand image.

Social media has been good for businesses, forcing them to be more human and transparent. But the next evolution may force a re-write of corporate strategy.

The world’s most powerful tweeter is in the house. The White House, that is. What do you do if the president tweets you?

Sure, you can say whatever you want on social media. But are you aware of the long-term implications of politicizing your brand?

America has been through a tumultuous election cycle. Here’s an extraordinary view of the American election and its impact on business and marketing

By Kiki Schirr, {grow} Contributing Columnist I’m not exactly Ms. Political. Elections used to be one of those things I avoided talking about, like religion

The U.S. political campaign was ugly, made uglier by technology leaks and gaffes. Will technology institutionalize dirty politics in America?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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