Why Your Content Isn’t King Any More
Content isn’t king and it hasn’t been for some time. There’s a new ruler in town.
Archive for the ‘social media’ Category
Tuning into customer emotional cues during the pandemic
Tuning into emotional cues and other pandemic survival thoughts in a final post from Mars Dorian.
LinkedIn spam, Facebook ban, what’s happening to digital marketing?
LinkedIn spam is proliferating. Facebook is imploding (again). We look at the state of digital marketing on The Marketing Companion.
Five bright corners of the Internet to explore and love
If your mood is “pandemic dark,” check out these five benevolent and fascinating bright spots of the internet!
Four ways to jumpstart your content marketing by creating insights instead of information
There is a big difference between information and insight. Creating insights may win the day for content marketing!
Do you want to build an app as a side hustle? Know the risks.
It might seem like a good time to build an app but know the risks first.
A world in crisis demands that marketers step up and take charge
It’s time for marketers to take charge in the face of long-term shifts in consumer needs.
Engineer-turned-marketer thinks Netflix is the future of content marketing
A disruptive marketing leader thinks the future of marketing looks a lot like Netflix.
Will interactive content finally become mainstream?
Interactive content is slipping into your life in many ways. How to get onboard.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
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