Archive for the ‘Trending’ Category

The most human marketing I’ve ever seen

Let’s take a break from the constant AI news feed and consider of our favorite most human marketing stories.

Stop the presses. I think I was just bored.

Feeling bored led to an exploration of research showing that stillness matters to productivity, creativity, and maybe even personal growth.

Wide Range of AI Signals Will Determine Purchasing Recommendations

Millions of people are turning to AI to help them make purchasing decisions. AI is becoming the customer we need to reach and to do that, we will turn to AI Signals.

Attention Economy 2.0 and the Impact on Marketing

The attention economy was already fractured but now it’s being warped by AI. How do we adjust our marketing strategies in this environment?

Do I Really Need to Trust My Banana? What Most Marketers Get Wrong About “Trust”

There’s too much navel-gazing in marketing as we deliberate on building emotional bonds, community, and trust. Sometimes, I want to buy a banana and be left alone.

I Just Met My AI Clone. It Was 90% Me and 10% Existential Crisis

A bot thinks like me and acts like me. Will my AI Clone enable my ideas to spread far and wide or take my job? Let’s look at all sides of a new era of intellectual theft and opportunity.

The AI Challenge Marketers Aren’t Talking About

Futurist Mathew Sweezey challenges us with new marketing realities. The AI challenge is not technical. It’s human adaption to speed and the new “brand brain.”

The executive who terrorized me into peak productivity

An entire digital economy depends on scattering our focus and destroying our productivity. Competitive advantage comes from the discipline of getting the important things done.