How to beat ChatGPT and the new wave of Content Shock
Feeling threatened by AI? There is only one way for creators to beat ChatGPT.
Feeling threatened by AI? There is only one way for creators to beat ChatGPT.
Content marketing is no longer about the content. The creator may matter more.
The content marketing arms race might be your most important strategic consideration. It’s time to revisit Content Shock.
Speed, culture, and measurement are some of the reasons this is the most challenging time to be in marketing.
Web3, metaverse, content shock and the future of content marketing.
Consumer habits form when a reaction is triggered and then reinforced through repetition. Content can help.
My friend is sick of content marketing. Can you still have a meaningful career in this field?
Context marketing means serving people in a moment and it is business trend to watch.
Winning the war for attention is every marketer’s job, and the subject of Mark Schaefer’s speech at #SMMW20
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