LinkedIn spam, Facebook ban, what’s happening to digital marketing?
LinkedIn spam is proliferating. Facebook is imploding (again). We look at the state of digital marketing on The Marketing Companion.
LinkedIn spam is proliferating. Facebook is imploding (again). We look at the state of digital marketing on The Marketing Companion.
It’s not an influencer scam. It’s popularity, and it matters.
Advice for brand marketers who want to avoid damaging relationships with valuable industry influencers. Don’t lose an influencer by mistake.
Influencer marketing is becoming a crowded space. There’s barely any loyalty between influencers and brands, especially in smaller cities and geographies. What do brands need to do today, to reap the rewards of influencer marketing tomorrow? Brands need to invest in true influence.
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