Klout overhauls its business model, but does it answer its critics?
Klout overhauls its business model, but does it answer its critics?
Klout overhauls its business model, but does it answer its critics?
Social influence marketing is moving out of the experimental stage and into the mainstream. What’s next?
The founder of social scoring company PeerIndex discusses progress in his company, the push-back he is getting from some corners of the advertising business and social scoring trends.
We’re on the cusp of a marketing revolution led by powerful citizen influencers. Mark Schaefer’s new book is the first to look at Klout and this trend
Social scoring is a new trend to identify social media influencers. Could it catch on with brands?
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