Kernels of truth on social media marketing

If I leave a conference with a few “kernels of truth” I can gnaw on and think about, I consider the time well-spent. Here are a few nuggets I picked up at the Social Fresh conference held in Nashville this week. “Movements make their audience feel like rockstars.” To me, the highlight of the conference […]

A futurist’s view of the “next big thing” in social media

Venessa Miemis’ Twitter bio describes her as a “Metacog, futurist and thought architect tracking emerging media and technology trends & impacts.”  Now THAT got my attention. Currently pursuing a masters degree in New Media Studies at the New School in NYC, she  has been passionately thinking and writing about the future for seven years. Venessa kindly agreed to an interview […]

Research shows small business owners struggle with Twitter

The latest research report from Business.com shows that small business owners are still trying to figure out Twitter … but those who have mastered it are seeing an advantage. The expansive report covering 1,711 small business decision makers showed that of all the social media channels, Twitter was the least-used. Just 27 percent of the respondents […]

Social media: Old people rule!

Today I’m pleased to introduce a special guest-blogger, my daughter Lauren, who provides a 20-something perspective of social media. Lauren is an awesome young woman (with a capital AWE) and is a junior majoring in Public Relations at Indiana University. She is also completing a summer internship with a company in San Francisco. This week, […]