Sometimes you don’t need community. Sometimes you just need a hamburger
Do you need to join a movement before you buy something? Probably not. Sometimes, I just want a hamburger
Archive for April, 2015
Four steps to stay on top of social media trends
How can a busy marketer possibly keep up with social media trends? Staying ahead of marketing FOMO with Kiki Schirr.
The fatal flaw for most start-ups is marketing
by Merav Chen, {grow} Community Member When talking to startup founders, I’m always surprised to see how many don’t consider bringing a marketing function on board until a very late […]
Why customer personas may be an outdated marketing technique
Most content marketing plans start with developing customer personas. That’s not enough to cut through the clutter of an information dense world.
Change the Channel to Ignite Content
By Jeffrey Slater, {grow} Community Member After reading Mark’s new book, The Content Code, I became inspired to think about how I could ignite content on my blog where I provide […]
Why the economics of blogging are diminishing
Mars Dorian believes the economics of blogging seems to be sliding with the lowered attention span and new content options.
Maybe your podcast is not a podcast
New research reveals people are unfamiliar with podcasting and that fact may keep your podcast from reaching its full potential
Why entrepreneurs will always beat intrapreneurs
While many companies strive to create a network of intrapreneurs, it may not fully work. Here’s why.
It’s not a pitch, it’s a person. The super powers of influence marketing
Unlocking the power of influence marketing requires a focus on relationships, not pitches
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