A look at international social media marketing
Brian Rudolph is leading the social media charge for some of the world’s biggest brands and in this short video interview, he provides insights on how social platforms and their […]
Mark Schaefer Articles
Why Klout matters. A lot.
If you hate Klout … and you probably do … try to take a deep breath and read ahead with an open mind. Nothing seems to get rational people […]
An engineering visionary found his place on the web, and in our hearts
It is almost too much to bear to report that another dear friend, and social media marketing titan, has passed away. Imad Naffa, a consistently joyful and inspiring presence on […]
Confessions of a “Type A” Blogger
A guest post from {grow} community member Taryn Erickson A perpetual ‘go-getter’ by nature, when I jumped into the Social Media scene it was a calculated attack. I was on […]
The hidden costs of social media conversation
It’s all about the conversation. Have you heard that a thousand times? It’s a ubiquitous mantra of the social web to the point where sometimes I think it takes over as the […]
The problem with personas. Remembering Trey Pennington
The death of Trey Pennington shook me up and made me reflect on the role of social media in this tragedy.
A broken heart for the social media community
My friend Trey Pennington, one of the most popular figures on the social web, committed suicide today. I have been trying to figure out how to deal with this tragedy. I’ve […]
Committed. A {growtoon}.
The Top Five Crowdsourcing Mega-trends
I had my eyes opened to the massive growth of the crowdsourcing industry at a SXSW panel earlier this year. Ever since then, I have been looking for an […]
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