The future of blogging and online publishing
Is blogging dead? No, but the state of online publishing is shifting, dramatically. Mitch Joel and Mark Schaefer explore the future of blogging
A ton of useful information on social media marketing measurement!
This features two amazing resources for social media marketing measurement: a downloadable slide presentation and a discussion with a metrics expert
Four new effective presentation techniques you can use right now
These four effective presentation techniques from Mitch Joel, Tom Webster, Laura Fitton and Mark Schaefer can add more power to your talk immediately
How to differentiate your blog based on the time you can put into it
One way to differentiate your blog might be to look at how you use your time to stand out.
Are marketers becoming redundant?
There is no career that has been transformed more quickly and more dramatically by technology than marketing. Are maketers becoming redundant?
Adding fuel to the fire: How important is Facebook?
New research shows that Instagram, Twitter and Snapchat reign with teens, but let’s take a closer look at the implications.
New research: An exceptional path to social selling success
In what may be the first academic research on social selling success, Carnegie-Mellon provides some surprising insights into what makes programs tick.
The dangerous confusion of sales and content marketing
Sales and content marketing. Is one perverting the other? Do we really even understand the difference any more. A rant by Tom Webster.
Why ad agencies need to become software companies
The key to winning in the digital world is to turn data into value. That’s why ad agencies need to become software companies.
Five ways to calm down and not be overwhelmed by social media change
It’s easy to become overwhelmed by social media change. Here are five practical tips to calm down and carry on.