Content under attack … and a solution
Content creators are under attack from every corner. Here’s a discussion of the current state and a partial solution.
To drive value from your content, focus on trust, not traffic
How do the top brands keep close to their customers? Does value from your content come from traffic, or trust?
Social Media Believe it or NOT!!!
The world is filled with amazing data and statistics but these will blow your mind. It’s social media believe it or not!
25 Nuggets of Essential Social Media Wisdom
Want to have a little fun and find some marketing inspiration today? Here are 25 pearls of social media wisdom
Content Shock is here. Now what?
New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
Nobody can blog for you, but maybe they can blog WITH you
It’s risky turning your blog over to others, but one solution is to have people who blog with you, not for you.
What are the most reliable content channels to connect with customers?
Organic reach is down. Content shock is up. What are the most reliable content channels to connect to your customers?
Marketing is the second-biggest user of Big Data (and other amazing facts)
A new research report provides illuminating ideas about where all this Big Data is coming from and how it is being used.
Tee it up. Six digital marketing rants
There’s nothing like some good spam to start your day. It’s time for a few digital marketing rants on the latest edition of The Marketing Companion.
Mobile devices are destroying human conversation. Get over it.
Excessive screen time may be affecting your health, your relationships and your mind. It’s killing human conversation. Deal with it.