29 Reasons Why Your Company Blog Has Stalled
By Stanford Smith, Contributing {grow} Columnist At {grow} we spend a lot of time talking (sometimes arguing) about the intersection of social marketing and smart business. In almost every situation, publishing a blog is an excellent strategy. A blog creates a new marketing asset that generates leads, qualifies prospects, builds loyalty and retains customers. […]
The 20 all-time funny Twitter bios
A hilarious list of funny twitter bios
How to save your butt when the social media bubble bursts
I am going to go on a rant. But first, while I still have my composure, allow me to tell you a short, yet relevant, story. I started my corporate career in the midst of an economic downturn for my industry. I was working for a Fortune 100 company and to get through this difficult time, […]
Want to be a social media consultant? Here’s some advice
 Jay Baer was the keynote speaker at the recent Social Slam conference and I had a chance to corner him for a short video interview before one of the events. With so many people trying their hand at being a social media consultant, I thought it would be interesting to talk to him about his […]
The 7 Fundamentals of Starting a Company Blog
It’s more than ideas. It’s more than marketing. Starting a corporate blog is a commitment and should be carefully thought-through before executing. {grow} community member Tabatha Bourguignon told me she is starting a blog for her company, Sandy Bay Networks, and asked me about the steps to take to get started. Let’s all help her out, shall we? The technology […]
What is your strategy for social media intimacy?
By Srinivas Rao, Contributing {grow} Columnist You’ve probably heard to no end just how important relationships are in the blogosphere. The truth is in today’s age where the evolution of competition has a completely different meaning, you can’t operate inside a bubble. Connecting with people is fundamental to how your business runs. However, building relationships […]
The Five Surprising Impacts of Blog Comments
This week I received the 10,000th comment on my blog. That’s a big deal! And while this lucky commenter (who will be named at the end of the post), will receive a $500 prize package (for real!) I’d like to humbly explain why I have completely changed my mind about the importance of blog comments. When I […]
A classic take on social media
Note: This post was published in April, 2011 but became the target of controversy in July 2011 when I learned the person claiming to be the author was not the author. To get the full story, refer to this link: The Great Ghost Post Scandal. It will also help explain some of the comments in […]
Small businesses still grappling with social media benefits
Optimism about the economy and the use of social media pervade a new report called the Small Business Success Index, a survey sponsored by Network Solutions® and the University of Maryland’s Robert H. Smith School of Business. A few highlights from this wide-ranging report: Technology investments on the rise. One way that small businesses responded […]
Four Easy Ideas to Humanize Your Brand on the Social Web
By Sidneyeve Matrix, Contributing {grow} Columnist We know that people prefer to connect with other people, not brands. Not too long ago, Mark wrote about how one of the biggest mistakes you can make in online branding is using a logo instead of a headshot photo in your Twitter profile. Coming out from behind your […]