Top 10: The Best Digital Marketing Articles of 2017
From Content Shock to the web’s best rants, here is what readers of {grow} chose as the Best Digital Marketing Articles of 2017.
Cocooning consumers and other mesmerizing mega-trends
A Ford Motor analyst provides her take on some of the biggest consumer trends on earth. Mark Schaefer and Tom Webster look at consumer cocooning and other ideas
Eight million views later, the ultimate branded content case study
What is the ultimate branded content case study? This video has it all, including a storyline that has earned 8 million views.
Is Your Business Ready for the General Data Protection Regulations?
Tony Dowling of Novo Consultancy shares steps your business needs to take to be compliant with the EU’s General Data Protection Regulations.
Where would I spend my marketing time … If I had more time?
If you had more time to work on marketing, what would you do? Here are some interesting insights on marketing time from professionals from around the world
How writing a book becomes part of a marketing strategy
Books and marketing seem to go together like a hand in a glove as more executives get in on the publishing bandwagon. Should you write a book?
Five weird lessons from an unexpected viral post
An unexpected viral post created some interesting lessons in human behavior, social media engagement and the purpose of LinkedIn in business.
The difference between social selling and social spamming
Social spamming like unsolicited pitches and irrelevant email blasts have taken over my inbox. Social selling works, but build social capital first.
To know the value of Snapchat, we must understand Batman
Snap may not make it as an independent company, but its “nostalgia imprint” is the key to understanding the long-term value of Snapchat.
4 Ways to establish a digital presence without relying on Google
Anja Skrba shares 4 ways you can leave your digital footprint without relying on Google, going back to marketing principles not often used.