The new marketing career: What do you need to do to remain relevant?

marketing career

By Mark Schaefer

On the new Marketing Companion episode Tom Webster and I explore our illogical work histories and what we’re doing to assure that we have a meaningful and relevant marketing career in the future. Tom and I have cumulatively been working in marketing for more than 50 years. In this podcast, we peel back the curtain talk about our work, our path, and out future.

In this show you’ll learn:

  • How Tom was derailed from his career as an English professor.
  • The time I worked with Jon Benet Ramsey’s mother.
  • The job Tom held for one day.
  • How I learned sales and marketing by guessing weights.
  • The one job Tom said he would have paid to do.
  • The event that made me decide to go into marketing.
  • How I got into a prestigious MBA program on an EEO appeal.
  • Why Tom uses a magic act as an analogy for his career growth.
  • The area I am going to be studying next to prepare for the marketing future.

I hope you’ll listen to this fascinating discussion and subscribe to our show!

Click on this link to listen to Episode 122

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Please support our extraordinary sponsors. Our content is free because of their generosity.

Many thanks to our friend Scott Monty for the awesome show intro. Be sure to check out his amazing newsletter The Full Monty and his new podcast available here:

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