Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
There is a 90% chance that you were not reading this blog one year ago. I’ve covered a lot of ground since then so I
Judging by her school-issue personal photo, Twana Florance appears to be a mild-mannered, middle-aged matron from Twin Falls, Idaho. But there is no Twana Florance.
At this time of year I’m not thinking too much about marketing and business so I just thought I would tell you a Christmas Story.
I’m going to take a few days off over the holidays to relax, do some writing, and reflect on my blog and my business. I
This has been a strange year of growing pains for the social web — privacy issues, cyber-bullying, gurus galore, and technical failures seemed to dominate the
Here is the most colorful social media success story you’ll ever read! The story starts with paint. Colorful … get it? I crack myself up.
Here is one of the toughest marketing challenges I can imagine — engage customers with a medical practice, which of course is surrounded by patient
I talk to a lot of bloggers. In fact I speak to some blogger somewhere almost every day …Â supporting, encouraging, listening, and helping where I
“How do I create the perfect blog post?” That question by a young student stopped me in my tracks. After all, is there such a
Why is it easier to change your home than change your social network? A surprising answer!
Social scoring is a new trend to identify social media influencers. Could it catch on with brands?
I have always struggled to balance the time needed for SEO with the organic attention I might get through the social web. Through the encouragement of
I am fascinated with uber-blogger Chris Brogan as a cultural icon of the social media revolution. Whether it’s trying new business models or pioneering sponsored
