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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
I’ve made many wonderful connections through the social web, but the magic really happens when I’ve strengthened those bonds by turning those online friends into offline
Last week Vocus, a provider of on-demand PR management software, announced the results of a survey which found that the turf battle between PR and
I was rolling around on the floor with some of my young nieces and nephews and somehow the word “poop” entered the conversation. Every time
This has been a week of reminiscing for me. I had a business opportunity come up that gave me a good excuse to talk to
What did it take for you to “get” Twitter? I was certainly in that vast number of people who resisted it. The first tweet I
Two weeks ago, Chris Penn blogged his 11 Little Secrets to staying happy, healthy, productive and sane. Quite a few other bloggers followed suit, so
On a webinar last week, I briefly covered an idea I call the information eco-system (or social footprint) and received a lot of questions about
The web comments about the announcement that Twitter will have ads on their searches (as a start) were about evenly split between “ho hum” and
Where I live in East Tennessee black bears are a real fact of life. Actually, that’s one of the reasons I’ve remained here. In 45
Planning on using the social web to market to B2B decision-makers? According to just-released research from London’s Base One Group, you might consider the age
Complexity has been a theme through many posts on {grow}, most typically connected with the word “STRESS!” I had a fascinating discussion with one of
While President Obama’s use of the social web to connect with voters and raise funds has been well-documented, it may be Scott Brown’s impossible 2010 senatorial win that
Well, I’ve written two recent posts on why people DON’T comment on blogs — one about re-defining engagement, and one with feedback on why people
“Why don’t I get comments on my blog?” This is one of the most common blog-related questions I receive. My recent post on re-thinking community
Can you imagine being in charge of marketing and watch your product become the first-ever “viral” success story? It was just five years ago. YouTube was