Rise Above the Noise.
Receive my best posts on marketing and strategy, delivered to your inbox, free with no strings attached!
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
I have never used this community to comment on another person’s blog but today I’m just so happy, so enthralled, so downright giddy that I could kiss my
One of my customers is a brilliant management consultant. An engineer by training, he does not come by marketing instinct naturally and asked me to help.
I’ve had the great privilege of teaching a college-sponsored class on social media marketing and as usual, I’m learning more from the class than what
For the last two months I have been eagerly anticipating the results of Dr. Ben Hanna’s Business.com 2009 survey of corporate social media utilization. Why is
The GE Social Media Team: Gary Sheffer, Jen Walsh, Sean Gannon, Lisa Lanspery, Mike Eisenreich, Megan Parker and Vivek Kemp A few weeks ago I
In my position as a teacher and a consultant, this is one of the most common questions I hear. So let’s get it out on
These five social media myths must stop now!
At long last, I bring to you my valued {grow} folks, a true B2B social media success story that can really be measured by MONEY.Â
  Was I clever enough? Was I charming? Did I make at least one good pun? Was I disconcerting? Disarming? Was I wise? Was I
I’ve been reading a couple articles about the latest social media stats, which some authors suggest are not leading to the “transformational” aspects of social media
Welcome to the world’s first hyper-interactive, cross-country, super-charged blog. My subject today will serve as a case study to be discussed during a Twitter chat
A few months back I did a fun interview with Susan Wassel, the social media voice for Sharpie pens. Susan made me a believer. If
My son is a professional musician and has wanted to be a performer since he was a little boy. Once I determined that this was
In response to my post on the social media country club (perhaps ”fortress” would have been more apt?) many people agreed with the observations I
The economy of social media is built on favors, creating a dysfunctional social media country club. Are we building a world of group think?
