Do People Trump Content in Marketing?
The world is digital. We find, research, and buy online. But when it comes to big decisions, we still lean on real people, even if that leaning is often digital content in marketing
Archive for the ‘B2B and social media’ Category
CEOs are finally embracing social. What does it mean to you?
With 80 percent of CEOs now embracing social media, executive communication is transforming. What does this mean? CEOs and social media analysis
33 Inspiring B2B digital marketing case studies
Think digital marketing ROI is elusive? It’s time to think again as these 32 B2B digital marketing case studies provide some inspiring successes!
The marketing conference guide for socially awkward people
It’s not easy being an introvert at a marketing conference but here are three tips to pull you through
Why customer personas may be an outdated marketing technique
Most content marketing plans start with developing customer personas. That’s not enough to cut through the clutter of an information dense world.
The first step in social media marketing is not social media
if you’re new in your marketing job and your diving into Facebook, maybe the first step in social media marketing is not social media!
Four ways customer connections will change by 2020
Technology is changing everything in business and customer connections could be readically different in the next few years!
5 Lessons from 5 Years of Online Business and Blogging
Entrepreneur Mars Dorian offers his five best lessons of online business
An Example of Twitter’s Real-Life ROI
By Gregory Pouy, {grow} Community Member When I was asked to write the piece about Twitter, I wondered what personal insight I could share about my love for this social […]
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