An inside look at innovation hot spots and how to get your idea noticed
The tech start-up world is Jim Lussier’s playground … and it is one cool place. When Michael Dell led a successful effort to take Dell private in the fall of […]
Archive for the ‘Big Data and Analytics’ Category
How to be “Future Ready” for a career in marketing
The world is changing fast. Here are tips for getting your marketing career future ready!
Are you in a social media experiment?
The answer is yes, but are there limits to social media experiments? Who owns your data?
A new look at Big Data, Audience and Influence
Ari Lightman sheds light on using Big Data to analyze audience and influence
Four ways customer connections will change by 2020
Technology is changing everything in business and customer connections could be readically different in the next few years!
Critical guidelines to help you determine your optimal online advertising partner
How to find the best media and online advertising partners for your business in today’s increasingly complex media landscape.
Five lessons in marketing data analysis for beginners
A fundamental knowledge of marketing data analysis is critical. Here are a few ideas to help you get started
Your marketing success may hinge on Gray Social Media
Dark social media — content being transmitted in a way we can’t measure — is creating buzz, but gray social media may be the key to our success.
I don’t know my online audience and neither do you
How well do you know your online audience? According to this post, not at all.
The Marketing Companion Podcast
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