That photo? An explanation is coming, I promise. But first an observation. I always follow the deliberations at the annual Cannes Lions Festival. It’s an opulent, sun-drenched gathering of advertisers, […]
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Even our biggest fans may be out of touch with our current news. How do we reach the unreachable customer?
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The TV show “House of Cards” created a content arms race house which may threaten its creator, Netflix. A lesson in content marketing for all!
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Quality matters, but to achieve a high price, there are a lot of other marketing tricks in the book.
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Fake news is in the news. But what does it have to do with your marketing department? Get ready.
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The future of branding isn’t in ads or press releases, It is in creating an accumulation of human impressions that leads to awareness and trust.
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Use these three nonprofit strategies to help your for-profit business find new ways and solutions to grow and be innovative.
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The future of marketing is here. A rebellion is brewing. Will you lead it or be a bystander? It’s time to awaken.
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Many companies want to humanize their customer approach but first sort out personalized versus personal.
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