Receive my best posts on marketing and strategy, delivered to your inbox, free with no strings attached!
You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Entrepreneurs are trained to focus on revenue and “hustle mode” but reverse problem solving can help them solve problems by understanding costs and looking internally for other viable solutions.

A growing portion of the economy is coming from entrepreneurs stepping into the gig economy. Here are three best practices to help you get started out right.

Does every business need content, a website and Facebook presence? Sometimes there are bigger goals in life that be realized, even with no social media.

In this revised and expanded version of a marketing classic, Mark Schaefer takes his beloved book Social Media Explained to a new level.

Mirum President Mitch Joel explains why the future of a digital marketing agency is reliant on navigating martech, hustling through new competition, and cozying up to Amazon.

With a volatile economy causing cuts to marketing, marketers need to entrench their efforts in growing sales. Here are 17 lead generation ideas

The world is changing rapidly. Here is your guide to profound digital marketing trends to follow and help you remain relevant in the next few years.

New research shows that content effectiveness declines as volume increases. Is content marketing sustainable under these conditions?

Everyone has a personal brand, so why argue against it? Personal branding is part of our business world and it makes sense to be intentional about it.

Influencer outreach is a mix of art and science, but if you miss out on this one consideration, you may imperil your company and your brand.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.