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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Author Martin Lindstrom reveals amazing new techniques to reveal imbalances in people’s lives, the key to brand-building

Five effective ways to handle the customer feedback online you receive. Fortunately, it’s not all bad.

Does the customer journey even exist any more? A new book says “yes” and that marketers need to be the architects of the customer experience

Five effective ways to handle the customer feedback online you receive. Fortunately, it’s not all bad.

Only 18 percent of all businesses are optimizing their digital presence and they are leaving their competitors far behind. Do you have a digital mindset?

The Internet has changed, perhaps more than people realize. In this debate, Mark Schaefer and Tom Webster discuss the Internet we need to save.
A visit to a little specialty store in Highlands, NC, proved to be an excellent opportunity to teach a lesson on the marketing concept of reciprocity.

What is the future of blogging? Mark Schaefer looks at the current state of long-form content on the web and how it is changing.

This case study shows how business success is found though leveraging profitable marketing niches.

Sponsored content is the hottest monetization strategy on the web. But what are the strategic implications of renting out your trust?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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