Archive for the ‘careers’ Category

Social media truly levels the playing field

Social media allows us to communicate and connect in amazing new ways and opens up new opportunities to those with disabilities.

Sometimes not having a strategy is the best strategy

The most costly mistake you can make in business is brilliantly executing an obsolete strategy. Social media is changing the nature of strategy.

The customer is the customer. Adapt or die.

Those of us who have to compete for a living have come to realize there is only one real key to create competitive advantage. And this cautionary tale explains it.

Turning social media attention into income

Does having a large social media presence translate into job opportunities? Not necessarily. A story of social media exploration and frustration.

10 Ideas: Standing out in the social media jungle

The other day in my Twitter stream @joe_sharkey asked: “As a new graduate, how do I stand out in the social media jungle?” I promised I would write him a blog […]

The making of a social media slut

I crossed the line. I think I have become a social media slut. Before I tell my tale, let me relate a few of my experiences this week … A very […]

Can you adapt to radical social media marketing change?

The other day I was enjoying a warm spring and decided to eat my lunch outside on one of the many public plazas in New York City. Pigeons strutted around […]

How to explain social media to your spouse

I loved Amber Naslund’s recent post about the always-on, world of digital media. As she correctly said, The New World of Work Includes Social Media. But here’s the problem. That’s […]

Debating the future of social media leadership and strategy

This is a video of me sleeping. Holy crap what a lousy picture. Nevertheless, you are going to love this video. Jay Baer and I usually see eye-to-eye but when […]