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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The world is digital. We find, research, and buy online. But when it comes to big decisions, we still lean on real people, even if that leaning is often digital content in marketing
Conforming to search standards is putting us in a creative box. But there are some times it makes sense to ignore Google.
Think digital marketing ROI is elusive? It’s time to think again as these 32 B2B digital marketing case studies provide some inspiring successes!
Millions of customers. Thousands of partners. How do you develop an enterprise content strategy that satisfies everybody? Kevin Green tells us how.

Brooke Ballard articulates the concern of many: Is our social content making a difference or we just contributing to Content Shock?
Frenzied competition in the content marketing space is forging new content forms that open up a world of new possibilities.

Most content marketing plans start with developing customer personas. That’s not enough to cut through the clutter of an information dense world.
Mars Dorian believes the economics of blogging seems to be sliding with the lowered attention span and new content options.
This is arguably the most difficult time to be in marketing. We need new marketing truths to work through information density.

If you are facing an uphill battle against content competition, the content code is your blueprint forward to becoming the signal in a world of noise.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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