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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

There have been a number of studies pointing to the suspicious results of automated social media sentiment analysis. Here’s a simple idea that really works.

John Espirian shares his experience finding his branding hook after a conversation with Mark, which led to being included in the book “KNOWN.”

Denise Schmeichler shares her journey from personal brand confusion to clarity after a coaching session about her personal brand needs

Mark Schaefer reflects on seven key lessons from his entrepreneurial journey, including some surprising advice!

Starting a new business can benefit from luck and unforeseen synergy, but it also takes some planning, and being smart enough to know what you don’t know.

The work at home lifestyle can be hazardous to your health. Take advantage of these tips to have a healthier, more productive home workplace.

Mark Schaefer reflects on what it takes to create a podcast, the ups and downs, and how to keep it running successfully for five years.

The world is ultra-competitive, even when creative talent is in demand. Mars Dorian provides some ideas on how he keeps his edge.

Entrepreneurs are trained to focus on revenue and “hustle mode” but reverse problem solving can help them solve problems by understanding costs and looking internally for other viable solutions.

A growing portion of the economy is coming from entrepreneurs stepping into the gig economy. Here are three best practices to help you get started out right.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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