Archive for the ‘Google techologies’ Category

Big Marketing Ideas for 2023 and Beyond

Mark Schaefer and Mathew Sweezey explore the biggest marketing ideas in 2022 and what’s coming up in the new year.

Could this be the golden age of freelance (and other timely observations)

Companies are outsourcing their creative at a furious pace. Is this the Age of Freelance? Plus other short observations on the marketing world.

15 Popular Marketing Trends: Hot or Not?

On the new episode of The Marketing Companion, Mathew Sweezey and I tackle 15 popular marketing trends in 45 minutes. Going into a new year, we each weigh in on […]

The Tech Giant War is here, and there are opportunities for marketers

The Tech Giant War is here and the battle will be fought over exclusive content — can your brand survive and thrive?

How every customer creates their own brand reality

There is an invisible scaffold holding a personalized brand reality in place. How do we break through?

How to set up your job seeker website

A job seeker website has long been a must for developers–now savvy marketers also need one. Here’s what to put on your personal splash page.

10 Digital marketing statistics that made me say WOW

Very exciting digital marketing statistics that will make you leap for joy.

As the web cookies crumble, what’s a B2B marketer to do?

In a cookie-free environment, the B2B marketer needs new solutions.

How technology enables new customer conversations

Technology is creating incredible opportunities to connect with customers in meaningful new ways. Mark Schaefer and Brooke Sellas look at some of the most exciting examples of how marketing and […]