15 Popular Marketing Trends: Hot or Not?

popular marketing trends

On the new episode of The Marketing Companion, Mathew Sweezey and I tackle 15 popular marketing trends in 45 minutes. Going into a new year, we each weigh in on the relative importance of:

  1. social media marketing
  2. content marketing
  3. email marketing
  4. blogs/newsletters
  5. live stream video
  6. podcasts
  7. Discord
  8. direct mail
  9. influencer marketing
  10. online customer service/customer experience
  11. Direct to Consumer
  12. crypto intersection with marketing + community
  13. data management
  14. AI integration
  15. Account-based marketing

Each of us rates the popular marketing trends from 1 (red hot) to 5 (not so hot) and I can pretty much guarantee you that you’re going to be shocked by some of these views. Mathew and I don’t always agree, but in every case, we flesh out an interesting and fresh perspective on these vital trends.

It’s fast-paced, it gets a little emotional, and it’s an unmissable episode:

Click on this link to listen to hear Episode 237

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