The long ugly road of measurement and influencers
The road to measurement and influencers has been rocky. It’s time to do better.
The road to measurement and influencers has been rocky. It’s time to do better.
Speed, culture, and measurement are some of the reasons this is the most challenging time to be in marketing.
Mark and Amanda Russell explain the secrets of being a successful marketing consultant!
Do thought leaders always have strong personal brands? The answer might surprise you.
How does branding work in a world where nobody sees your ads any more? The customer is the marketer.
Knowing the rules of personal branding can help you focus the priorities for on long-term success.
Consumer changes post-pandemic might dictate radical new marketing strategies.
Short takes on the influencer trend, weird content marketing, and the glory of TikTok.
Your personal brand can drive success. But the effort usually fails for one reason.
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