Archive for the ‘Psychology and social media’ Category

The problem with personas. Remembering Trey Pennington

The death of Trey Pennington shook me up and made me reflect on the role of social media in this tragedy.

10 ways to use psychology to lure web customers

I’ve been researching and thinking about the psychology of the social web and our Internet relationships. There are many common psychological techniques you can use in your every day Internet […]

For Google Plus, the party is over before it starts

Google Plus won’t be the Facebook killer gurus predict because the psychological switching costs are too high.

Our Digital Footprint. When a Friend, and a Network, Dies

This poignant post comes from {grow} community member Jenn Whinnem … Remember Friendster? The social network that predated even MySpace (or am I showing my age?)? At any rate, it […]

How to explain social media to your spouse

I loved Amber Naslund’s recent post about the always-on, world of digital media. As she correctly said, The New World of Work Includes Social Media. But here’s the problem. That’s […]

What is your strategy for social media intimacy?

By Srinivas Rao, Contributing {grow} Columnist You’ve probably heard to no end just how important relationships are in the blogosphere. The truth is in today’s age where the evolution of […]

Overcoming blogging’s fear factor

I talk to a lot of bloggers. In fact I speak to some blogger somewhere almost every day … supporting, encouraging, listening, and helping where I can. And I think I’ve […]

Why Facebook is more important than your house

Why is it easier to change your home than change your social network? A surprising answer!

Is social media creating a generation of cowards?

I’ve been asked about my perspective on Malcom Gladwell’s article, “Small change: Why the revolution will not be tweeted.” My take on it may surprise you … and provide uncomfortable reading if you […]