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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Your personal branding content strategy can serve people, algorithms, or a space in the middle, according to Mark Schaefer.

AI can make us smarter but can it push us to new levels of insight and personal achievement? Mark Schaefer shares a case study that shows how we can use AI to become a genius.

A round up post featuring content creator angst, the decline in social media use, and a focused idea for AI implementation from Mark Schaefer.

It’s time to rise above the constant arguing about performance versus brand marketing. I will show you why brand is more important in the AI Era than ever.

For more than 15 years, I’ve given away my content for free. Is it time for a pivot and make a steady income from Substack?
There is only one way to jumpstart a speaking career — by getting out there and being seen.

Marketing is a wonderful career that changes the world in positive ways. But indirectly, it is contributing to some of the world’s biggest problems. It’s time to start a conversation about ethically-sourced marketing.

Building a durable business is not dependent on Facebook ads or a new logo. It’s tapping into the elements of humanity that never change.

How do you scale marketing consulting on a global scale? Build a custom GPT based on everything you know. Is there a business case for giving away everything you know?

OpenAI Instant Checkout promises to compress the online shopping experience when ChatGPT detects purchase intent. Here is a practical guide to win at this new eCommerce channel.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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