Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
There’s too much navel-gazing in marketing as we deliberate on building emotional bonds, community, and trust. Sometimes, I want to buy a banana and be left alone.
Yes, AI is here and nipping at the heels of our skillsets and careers. But in this most-human event, the Uprising retreat shows the collective power of people and the new Human Renaissance.
We live in a time that calls for bold marketing. But breaking taboos not meant to be broken can cost you your job, as this case study reveals
Mark Schaefer was quietly eating a meal in an Austin restaurant when an event occurred that changed his life and career. and it just might change yours, too.
Gated content is a popular way to create leads for a marketing strategy. This post describes why this popular tactic is working against you.
Nutter Butter has a new video campaign that’s an acid trip crossed with a horror movie. Is this any way to sell a cookie? Mark Schaefer says, “yes.”
In a field where most people just follow the crowd, making a personal decision to carve a unique path might make all the difference to a marketing strategy.
Community-based marketing is a red-hot trend, and here are 10 ideas to quantify the value of a brand community.
CapCut is on the move and could be the next big social media app
A surprising debate over the relative value of the personal brand versus corporate brand
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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