Sponsored content and the economics of trust
Sponsored content is the hottest monetization strategy on the web. But what are the strategic implications of renting out your trust?
Archive for the ‘Social Media best practices’ Category
How to create an amazing social media marketing workshop
At some point, most marketers will have to give a presentation or social media marketing worksho. Here are dozens of helpful tips to help you be a great success!
The one social media rule ALL businesses should follow
While blanket statements and one-size-fits-all advice should be ignored like the plague, there is one social media rule that ALL businesses should follow.
25 Nuggets of Essential Social Media Wisdom
Want to have a little fun and find some marketing inspiration today? Here are 25 pearls of social media wisdom
Content Shock is here. Now what?
New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
Tee it up. Six digital marketing rants
There’s nothing like some good spam to start your day. It’s time for a few digital marketing rants on the latest edition of The Marketing Companion.
How to differentiate your blog based on the time you can put into it
One way to differentiate your blog might be to look at how you use your time to stand out.
Are you #BreakingTheLaw by using Hashtags?
Marketing law expert Kerry O’Shea Gorgone shares tips for brands on how to legally use hashtags for marketing.
Five ways to calm down and not be overwhelmed by social media change
It’s easy to become overwhelmed by social media change. Here are five practical tips to calm down and carry on.
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