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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Dwell time may be the most important measure that you’re not measuring. A discussion on content marketing effectiveness

Mars Dorian reveals top personal business lessons from 2015 and shares what you can learn from his mistakes.
Here is an inside view of the strategy behind the content and the role of each platform in a comprehensive plan.

I teach at Rutgers University in New Jersey, the epicenter for many major companies in pharmaceuticals, insurance, and banking. And when leaders from these companies

Sponsored content is the hottest monetization strategy on the web. But what are the strategic implications of renting out your trust?
Not your typical “forecast post!” These four megatrends will have a profound impact on marketers around the world

Want to have a little fun and find some marketing inspiration today? Here are 25 pearls of social media wisdom

New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
One way to differentiate your blog might be to look at how you use your time to stand out.

New research shows that Instagram, Twitter and Snapchat reign with teens, but let’s take a closer look at the implications.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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