Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
When AI can help you fake thought leadership, the challenge to break through requires more human effort.
Sure, AI is coming for our jobs. But I expect ther will be at least for areas of human dominance in the AI Era.
AI adoption isn’t about learning prompts or proving an ROI. You have to get your people on board and this post teaches you how to do that.
Marketing is a wonderful career that changes the world in positive ways. But indirectly, it is contributing to some of the world’s biggest problems. It’s time to start a conversation about ethically-sourced marketing.
Every so often, a topic comes along that strikes at the heart of our work, our families, and our future. In a recent episode of
Feeling bored led to an exploration of research showing that stillness matters to productivity, creativity, and maybe even personal growth.
A bot thinks like me and acts like me. Will my AI Clone enable my ideas to spread far and wide or take my job? Let’s look at all sides of a new era of intellectual theft and opportunity.
While we see endless articles about how AI will change our jobs and our businesses, this might be the first exploring how Ai will change our customers. Nobody knows what’s next, but this consensus of 300 experts provides a view that humans will have a dramatically different relationship with technology — and other humans.
Automated content isn’t a threat. It’s an opportunity. Great marketing isn’t about conformity, it’s about non-conformity. When everyone is boring, this is your chance to lead in a bold new way.
When competitors use AI to achieve Hollywood perfection, go the other direction. Strategic imperfection is a major trend right now and a key strategy to beat the bots.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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