Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Social media may be new but the psychological desires that drive its use are old. Strategists need to understand and master these ideas.
New research shows that adults who frequent Facebook and other social networking sites are having a pretty happy experience with it.
The social web is a place of stunning beauty and terrible darkness. This is a story of the Internet’s ability to destroy.
SOPA is a dangerous bill, but the online behaviors surrounding the bill might be of even greater concern.
Is journalism the new marketing? Does “truth” sell? The social web has brought these fields together in ways that might surprise you!
What is keeping you from succeeding with your social media strategy? Is it resources? Time? Vision? More than likely it is your corporate culture! This article explains why.
Google Plus won’t be the Facebook killer gurus predict because the psychological switching costs are too high.
This poignant post comes from {grow} community member Jenn Whinnem … Remember Friendster? The social network that predated even MySpace (or am I showing my
Lori Witzel, a newcomer to our community, asked me a good question the other day. “Did you get any phone calls? You left me hanging!” You
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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