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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

It started in 1984. The first media event that really made us feel. A video that went viral before the Internet existed and continues to inspire us.

An example of why authentic social media engagement is not scalable.

A childhood humiliation secretly held the author back in life. A journey toward making your mark in life.

Research shows people are seeking fulfillment in non-traditional places. Can a brand create meaning in your life?

Are we one big, happy web family? Subtle cultural differences can create misunderstandings and conflict.

We are part of a dying species — humans with a paper record of their lives. Now, what do we do with it?

The appeal was heartfelt, but when a Twitter follower asked for money asked for money, I said no. Here’s why.

Is it time to embrace the social media faker? Matt Ridings says “yes”

Europe has the resources and talent. Why is most of the social media innovation coming from America?

An unexpected national drama can wreak havoc on social media reputations if you’re not aware of the Social Media Code of Conduct
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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