Archive for the ‘Twitter’ Category

Twitter success stories: Explaining the ROI of Twitter

Measurement and ROI are constant themes in the social media world. How do you PROVE the value of Twitter? Like most questions in business, the answer is, “it depends,” but […]

The Introvert’s Guide to Twitter

Johnny Spence has been one of the most consistent and entertaining contributors to {grow} over the past year so it only makes sense that I feature our favorite dude in […]

Twitter time-savers: Tweet success in just 20 minutes a day

“How much time should I spend on Twitter?” is a question I get asked repeatedly. And last week one person upped the game by asking, “But what if I only […]

This is what happens when Barbie joins Twitter

This week Mattel announced a new video Barbie that has a tiny camera embedded in her chest (YouBoob?). The iconic doll has fully joined the social media movement by leading […]

The 20 craziest things you can do on Twitter

OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But the human race is made up of all kinds of people and some of […]

A Twitter success story: Search leads to new market discovery

Fara Hain grabbed my attention in a big way. In a recent comment on {grow} she mentioned that Twitter had led her to discover a new market for her company’s […]

My Twitter Ah-Ha Moment

What did it take for you to “get” Twitter? I was certainly in that vast number of people who resisted it. The first tweet I ever received was “It’s 4 […]

Twitter ads and the end of mankind

The web comments about the announcement that Twitter will have ads on their searches (as a start) were about evenly split between “ho hum” and “disgust.” This comment is pretty […]

Why politics may drive the social web

While President Obama’s use of the social web to connect with voters and raise funds has been well-documented, it may be Scott Brown’s impossible 2010 senatorial win that cements the social web’s role […]