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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

When you write a book called “Audacious,” it better be audacious! This is the story of the world’s first AI activated book.

Mark Schaefer describes why an effective leader today needs the right questions more than the right answers

The most popular blog posts of 2024 covered deep issues on the social media landscape, Ai integration, the changing nature of branding, and much more.

A music critic explained why music today is awful but it sounded a lot like a marketing lesson. This may be why marketing content is getting worse.

A member of my RISE marketing community felt a bit stuck after blogging for a year. It occurred to me that I had not written

This is an examination of the biggest mistake content creators make today. It’s an improbable problem that is probably looking you right in the face every day.

AI companies desperately need vast new sources of content. Creators have those vast resources but we need a Creator Guild to make it happen.

It was time to update a beloved book, but when Mark Schaefer attempted to create an AI-assisted book, the results didn’t make the cut.

On the fifteenth anniversary of his blog, Mark Schaefer describes five reasons that “blogging changed my life.” It may have even saved his life.

Outdated copyright laws threaten the future of creators and creativity. Innovation is iterative and we need to celebrate that.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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