There will be no social media apocalypse
Despite predictions of doom, there are more important considerations in business than whether you have an active Facebook page. No social media apocalypse
Despite predictions of doom, there are more important considerations in business than whether you have an active Facebook page. No social media apocalypse
The Mayo Clinic was moving ahead smartly with its social media strategy until it made a decision that compromised its brand. What can we learn?
In an increasingly information-dense online world, leading academic and author Robert Cialdini suggests that “be more human” is the break-out digital strategy.
I am feeling sad and a bit ashamed of myself. Something happened — a wake-up call about this notion of social media “community” and “conversation.” It’s making me pause and […]
My bike ride started me thinking about the importance of building social media momentum. Here’s what I mean. My wife and I recently completed a lengthy mountain biking adventure. At the end of […]
Mark Schaefer makes 12 predictions about the future of social media
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